Slay the 3Ps – Perfectionism, Procrastination, and People-pleasing

People pleasing, perfectionism, procrastination: all are expressions of the natural human fear of rejection.  

But, if you give into them, they will block you from doing the very things you need to grow your business.

The 9th commandment for new service-based entrepreneurs is to get comfortable with discomfort.

You don’t need to be Indiana Jones to be a successful entrepreneur. You will, however, need to slay a few monsters… and most of those are going to come from within.

If you are a people pleaser, perfectionist, or procrastinator, watch this video to discover how.  

Unleash the power of consistency in building your business


There was a period in my life when I would click on every ad promising more clients or money that came up in my feed.

I was like a social media butterfly going from flower to flower, sipping a little nectar here and a little nectar there but never landing any one place long enough to get the sustenance my business needed.

While there is nothing wrong with more knowledge, following guru after guru without giving any one strategy enough time to take hold will set you back not forward.

The 8th commandment for new service-based entrepreneurs is to be patient.

Patience requires two things: effort over time and trust.

Watch this week’s YouTube video to discover:

If you are someone who loves to learn, who loves new ideas and who is easily distracted, this video is for you. 

How to network with other entrepreneurs when you are new to the game


That’s how I felt when I attended my first entrepreneurs networking event. I had a day job, was new to my side-hustle and was positive the moment the other people in the room found out I’d be snubbed.

Imposter syndrome sucks. But it’s real.

And for some, it’s never stronger than when they are in the presence of people they admire.

That’s why it’s so important as a new coach, facilitator, or other service-based entrepreneur to hang out with other entrepreneurs.

Watch this video to discover:

One thing you must do before you quit your job

When I was 25, I quit a day job to start a coaching business. Within three months I was living on credit cards and peanut butter and looking for another day job.

The hard truth is growing your business to the point where you are consistently making five-figure months takes time and that’s why you need a financial cushion to fall back on.

Watch this video to discover:

5 ways to promote yourself without sounding arrogant

Originally published on Inside OPS

Selling yourself is a necessary part of finding a job; but, if you were raised to believe humility is a virtue, it can feel like having a tooth pulled.

How do you promote yourself without sounding arrogant?

Follow these tips to share your wins without sounding like a windbag.

1. Keep a brag file

A brag file is a document where you track your achievements. When someone compliments you on your work, a project you’ve played a key role in succeeds, or you overcome a challenge, put it in the brag file.

Review this file before attending networking events and applying for jobs to remind yourself of the difference you make.

2. Focus on outcomes, not qualities

Instead of puffing yourself up with empty descriptions like talented and team player, dip into your brag file for evidence of these or any other qualities that apply to you.

When you tell stories that focus on the transformations you helped create, your brilliance naturally shines through.

3. Find the I in we

With group efforts, it’s tempting to give your team all the credit. While it’s fine to recognize your colleagues, don’t forget to point out your specific role.

For example, rather than saying, “We organized a conference for 2,000 delegates,” talk about how you booked 12 high-profile speakers under tight deadlines or kept the event under budget.

4. Be brief

You don’t have to tell your entire life story or share every step of your accomplishments. Think about what your audience would find relevant and stick to that. If they want more details, they’ll ask.

5. Take an interest in others

People take an interest in people who take an interest in them.

Whether writing a cover letter, conducting an information interview, or being interviewed for a job, always show that you’ve researched your audience. In group networking situations, be curious and ask questions.

Remember: successful self-promotion isn’t about boastfulness. It’s about having the confidence to let your actions speak for themselves.

How to Think Like an Entrepreneur

Shifting from employee to entrepreneur doesn’t just require a new set of skills, it requires a whole new mindset.

If you want to leave your 9 to 5 to build a life-transforming business that you love, watch this video to discover:

You Are Not Your Thoughts

I’m dating this guy who’s done a lot of work with celebrities. As he’s telling me about his close encounters with various stars, I feel worse and worse.

On the outside, I’m all smiles and nods.

On the inside, my running dialogue goes like this:

“He’s never going to love me if I’m not famous. I could have been famous if I’d stuck with stand-up. Why didn’t I stick with stand-up? I’m such a failure.”

And there you have it, folks – my deepest, darkest insecurities in two short lines:

  1. I’m not good enough as I am so I need to achieve some ridiculous standard
  2. I feel like a failure

Ah… nothing like dating to bring up your inner demons.

But these lies don’t just surface in relationships, they surface in my business, showing up when I:

  • Delay approaching someone for cross-promotional opportunities because I don’t feel worthy of their attention.  
  • Launch a program that no one buys and am flooded with painful memories of every other venture that didn’t live up to expectations (proving, of course, that I am a failure)
  • Get so involved in a task, I forget an important meeting and then spend an hour beating myself up for it.

Those high school bullies have nothing on the bitch in my head.

Why am I telling you this?

One, because vulnerability is scary for me and so this is good practice, and two, because:

Feelings aren’t facts.

When I step out of my comfort zone and do things where I feel like I’m not good enough, rarely does anyone put me down for trying.

And, when I do fall on my face (as you will when you are learning something new), even though I feel like merde, I lick my wounds, look at what I could have done differently, get back up and keep moving.

And that is NOT the sign of a loser or someone who is a failure.

That is a sign of someone with exceptional courage.

It takes courage to put your heart on the line.

It takes courage to hear that inner dialogue and recognize it as the whispers of an ancient ghost that has no place in the reality of here and now.

And, more than anything, it takes courage to act.

On a previous date, this same guy told me he thought I was out of his league. Yet, he still made a move.

Let that inspire you.

You are not your thoughts. You are what you do with them.

Get your first clients: treat your business like a job

You have a day job, a family, and a social life. You’re busy.

I get it.

But if you’re not showing up for your business how can you
expect your business to show up for you?

In this YouTube video, I show you:

Nailing these things now when you’re building your coaching, consulting or other service-based business part-time will go a long way to set you up for success when you quit your 9 to 5 and take your business full-time.

Who you are on the way there is who you will be when you arrive so start acting like the boss that you are now!

Get Your First Clients: Be Specific About Who You Serve

“Niching. Ugh! It’s so hard to choose! Why can’t I just help everybody?”

If you’ve ever thought these words, I get it.

I’ve also experienced first-hand the myriad of frustrations that not niching can bring – burnout, overwhelm, and slow growth I’m looking at you.

The 3rd commandment for new service-based entrepreneurs like coaches and consultants is to get super specific about who you serve. (Hint: a target market like women between the ages of 35 and 60 is not specific enough.) 

If you suspect that you need to niche down further, watch this video to learn: 

The Fastest Path

Kelly wanted to be a nutritionist but, not just any nutritionist. She wanted to work with pro athletes.

The only problem was she didn’t know any pro athletes.

So, when she graduated from school, she set up shop helping anyone who wanted it.

She helped a new mom lose weight. That mom referred her to other moms and over time, she became known as the go-to post-partum nutritionist.

Her practice grew and more and more her dreams of helping pro athletes seemed further away. 

The fastest path to what you want is a straight line.

Yet too often we let our beliefs guide us away from our desired destination.

We tell ourselves things like:

“I’m not good enough.” “I need more experience.” And “I’m not ready.”

And as we try to bolster our confidence doing things related to but not exactly what we want, we steer ourselves off-course.

You don’t have to know what you’re doing to go for what you want.

And you don’t have to be ready.

These are myths your ego tells you to keep you stuck.

When you think of your dream business, what are you doing?

Do your actions reflect someone who is going for this or someone who is beating around the bush?

If it’s the latter, it’s time to examine your beliefs.