In 2005, I wrote a list of New Year’s Resolutions that was 42 pages long. I can’t remember if 2004 had been exceptionally shitty or if I was feeling exceptionally ambitious, but I do know that at the end of that year, I’d accomplished 75% of what was on that list. I also spent two […]
Category Archives: Blog
I’m not saying stalk your ideal client but…
When you actively listen to your clients, you don’t have to worry about what to say in your marketing because they write it for you.
Marketing can be simple
Too many free offers can sabotage your coaching practice and your clients by putting unnecessary speedbumps in the way.
Likes don’t equal clients
Likes, loves and comments are great for your ego, but they aren’t always great for your clients… or your pocketbook.
The problem with most (but not all) social media marketing
Where we used to turn to families, friends, and God for answers, we now turn to the search engines.
When Plan A doesn’t work
If you’ve been pushing and pushing in one direction with your business and nothing is happening, it might be that you’re pushing too hard.
How I lost seven pounds and why that matters to your business
Your results reflect your actions. This is as true for your business as it is of your health.
Marketing shouldn’t feel like manipulation
Hate sales? Think marketing is icky? If so, you may be suffereing from some misconceptions about what marketing is and isn’t.
The truth about six-figure launches
If you’re a new coach, you may think making a group program is the way to do it (and it is) but it may take longer than you think. Here’s what and what to do in the meantime.
How to burn bridges on networking calls
The purpose of a networking call is to find opportunities for cross-referrals, collaborations, and to see if there is the potential to build a relationship. It’s NOT to do this.